2024

Wellness Pet Company has agreed to sell a production facility in Mishawaka, Indiana to United Petfood

United Petfood

United Petfood, headquartered in Ghent, Belgium, is an international pet food manufacturer specializing in private label dry pet food, wet pet food, treats and snacks. The business operates pet food manufacturing facilities in Belgium, Hungary, Italy, Spain, Romania and Turkey and runs five production facilities in France, three in Poland, three in the United Kingdom and six in the Netherlands.

The Deal

Wellness Pet Company engaged Lincoln International, a leading global private capital investment banking advisory firm, as the exclusive financial advisor. The Lincoln team provided valuable industry expertise in the pet sector and cross-border execution capabilities and expertly managed all aspects of the process including the preparatory, marketing, negotiation and due diligence phases of the transaction. The Lincoln team’s comprehensive approach led to a successful sale to an international strategic buyer. This transaction provides United Petfood the opportunity to enter the U.S. market and strengthen its international position in the pet food industry. Terms of the transaction were not disclosed.

Our Perspective

Lincoln International Managing Director, Charles Walder, commented, “The Mishawaka facility is an impressive manufacturing asset with a proven track record of supporting Wellness’s growth. Due to the facility’s high-quality capabilities, impressive scale and central U.S. location, the process generated strong interest from domestic and international strategic acquirers. We are grateful to have worked with a deeply experienced management team at Wellness and look forward to seeing the facility’s continued success under United Petfood’s ownership.”

Wellness Pet Company

Wellness Pet Company is the largest North America-based independent branded premium natural pet food producer. The acquisition represents Wellness’s production facility in Mishawaka, Indiana that currently produces dry dog, dry cat and cat treats. Wellness acquired a substantially larger facility in 2022 in Decatur, Arkansas, which is well-suited to support the company’s growth in the near and medium term.

Connect with a Senior Team Member
We're pleased United Petfood will assume ownership of the Mishawaka facility. This will ensure a smooth transition for our team members who have been working at the facility and been part of the Wellness family for many years. We are proud to have been Mishawaka community members for almost two decades.
Reed Howlett
Chief Executive Officer of Wellness Pet Company

Meet our Senior Team

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