2021

Sumeru Equity Partners has sold Azuga to Bridgestone Americas, Inc.

Azuga is a leading global connected vehicle platform, helping customers turn data from vehicles and drivers into intelligence that improves operations and safety while reducing cost and risk. Azuga offers a sophisticated fleet management platform with GPS tracking, video telematics, driver behavior management and accident reduction solutions. These solutions create value for fleets and insurers through improved safety on the road as well as reduced fuel consumption and wear and tear on vehicles. Azuga provides its innovative end-to-end solutions to commercial fleets, government agencies, insurance companies and automotive industry suppliers through an integrated approach of hardware technology, fleet management applications, driver gamification, video telematics and data analytics. The award-winning Azuga fleet solution powers over 6,000 commercial fleets, from small businesses to large enterprises.

The Azuga fleet management platform, which includes advanced safety and fleet management tools, will complement the existing Bridgestone portfolio of cloud-based fleet mobility solutions. The acquisition of Azuga will rapidly advance Bridgestone’s comprehensive solutions for small to enterprise-sized fleets, providing real-time vehicle operations insights and data analytics that will improve safety, increase efficiency and enhance customer service experiences.

Lincoln International acted as a financial advisor to Sumeru Equity Partners and Azuga in the transaction.

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