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Technology
2017

North Bridge Venture Partners has sold Leapfrog to Dentsu

Client: North Bridge Growth Equity

Client Location: United States

Target: Leapfrog Online, Inc.

Target Location: United States

Acquirer: Dentsu International Limited

Acquirer Location: United Kingdom

Target Description: Leapfrog is a leading provider of conversion optimization and customer acquisition solutions for leading brands. Its proprietary LFX Conversion Platform connects the disparate data across channels, both online and offline, to offer more actionable attribution, behavioral and customer journey insights to ultimately capture more customer opportunities in methods that are more repeatable and scalable.

North Bridge Leapfrog Online Dentsu International 2017

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