A group of private shareholders has sold babyartikel.de and EURET to Avedon Capital Partners
About KP Family International (babyartikel.de)
With its pure digital distribution model, babyartikel.de is one of the largest online distributors of baby products and accessories in the Germany, Austria and Switzerland (DACH) region. For more information, please visit www.babyartikel.de.
About EURET
Euret has over 20 years of experience in developing and sourcing high quality products to serve the needs of babies, infants and families. For more information, please visit www.euret-group.com.
Dirk Damegger, Managing Director in Lincoln International’s Frankfurt office, commented, “We are pleased to have advised the shareholders of babyartikel.de and EURET on this transaction. Management has demonstrated resilience in the past and continued its superior growth trajectory in a challenging environment. With the support of Avedon Capital Partners as a strong and international-focused partner, we are confident that the company will continue its success story.”
Lincoln International acted as the exclusive advisor to babyartikel.de and EURET, working closely with the shareholders and management to realize their sale to Avedon Capital Partners.
The Lincoln International team did a fantastic job supporting the management team and shareholders throughout the transaction, having demonstrated reliable and balanced advice, with an excellent result.
Meet our Senior Team
It’s an exciting time to advise clients in the consumer sector. Major changes in consumer preferences and how products are purchased create a rich environment for business owners and investors to succeed.
Dirk Damegger
Managing Director & Co-head of Consumer, Europe
FrankfurtView More Transactions
Any information or testimonials contained in this post may not be representative of the experience of other clients and is no guarantee of future performance or success.