Apr 2025
Athletech | Inside the New Fitness Economy
Published by Athletech News on April 8, 2025
Kyle Perreira, Director and leader of Lincoln’s outdoor, fitness and experiential sector, recently provided insights for brands and fitness operators in an article for Athletech News.
In the article, Kyle discusses key sector shifts and opportunities for operators—and risks. Kyle highlights several factors that will influence the sector in coming quarters, including the GLP-1 effect, tech-enabled fitness, consolidation and more.
“There’s no free lunch in this market,” Kyle commented. “Everyone’s trying to get better. If you’re not constantly trying to create value for your consumers, there’s risk.”
Summary
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Lincoln International's Kyle Perreira provides insights for brands and fitness operators navigating a competitive market, as featured in Athletech News.
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