Articulating & Supporting Your COVID-19 Response “Playbook”

For years, potential buyers asked management teams how their companies weathered the Great Recession. It was a common question to gauge the agility, strategic thinking and fortitude demonstrated by leadership teams during times of adversity.

Last year, as the boom market seemed to near the end of its bull run, investors wanted to deploy capital to companies that would not be materially impacted if the economy softened. Those companies sold at a premium with valuations higher for companies that demonstrated “recession resilience.” Today, that barometer is simply not enough. Investors are looking for companies that can withstand the unanticipated and unimaginable – circumstances akin to a global pandemic.

Please complete the form below to request a copy of our COVID-19 Playbook.