Consumer Group at Lincoln International Continues Strong Momentum

Continued Robust Consumer M&A Activity Expected in 2019

2018: In a year that saw continued changes in consumer behavior, strategic buyer and investor interest remained high for a wide variety of consumer companies. Here are just a few examples of how we helped private equity and family business owners realize their goals.

2019: While some speculate that a market correction is coming, Lincoln’s Consumer team continues to see strong valuations and M&A activity as we head into 2019. With shifting demographics and changing consumer demands, there is disruption occurring across the sector. Innovative entrepreneurs are developing brands and products that more closely align with today’s consumer interests, lifestyles and the ways they shop, including:

• Leveraging omni-channel and direct-to-consumer methods to reach their customers in a meaningful way
• Capitalizing on demands for “convenience” as evidenced by more online spending and increases in the frozen food category
• Doubling down on better-for-you, natural products and wellness trends in keeping with consumers’ focus on healthier lifestyles. Brands doing this well are wining ever more shelf-space and attracting investor attention.

Consumer Group by the Numbers: