Clearlake Capital Group has sold a majority stake in PrimeSport Holdings to The Carlyle Group, Moorad Sports Partners and RSE Ventures

Lincoln International (“Lincoln”), a leading global middle market investment bank, announced that Clearlake Capital Group, L.P. (“Clearlake”) has sold a majority stake in PrimeSport Holdings Inc. (“PrimeSport” or the “Company”) to The Carlyle Group (“Carlyle”), Moorad Sports Partners (“Moorad”) and RSE Ventures (“RSE”).

PrimeSport is a leading global sports travel and event management company, offering tickets, travel packages and hospitality events for corporations, professional sports teams and fans. The Company has over 100 official partnerships with leading sports organizations, including the College Football Playoff, the NCAA Men’s Tournament and Final Four, National Hockey League and National Finals Rodeo, among others.

Lincoln International acted as the exclusive financial advisor to Clearlake and PrimeSport, working closely with the management team and shareholders throughout the sale process. The process included providing M&A advisory expertise, preparing marketing materials, coordinating with and contacting buyers, managing due diligence and assisting in the final negotiation phases of the transaction.

Sam Soni, CEO and Founder of PrimeSport, commented, “Clearlake has been a strong partner throughout their involvement with PrimeSport. Their resources have been critical to the growth of the Company, and we look forward to their continued involvement, as well as the opportunity to work with our new partners, Carlyle, Moorad and RSE, to take PrimeSport to even greater heights. We also appreciate Lincoln’s continued commitment to and efforts on behalf of PrimeSport, our management team and our shareholders.”

Behdad Eghbali, a Founding Partner at Clearlake, added, “Lincoln successfully found an investor group that could help PrimeSport accelerate growth, would be excellent partners for management and Clearlake, who are both retaining a significant interest, and enable the Company and its shareholders to recognize an attractive value. Lincoln was extremely transparent in their communication throughout the process and consistently provided work product of the highest quality in order to achieve the optimal result.”

About PrimeSport

PrimeSport is the leader in providing direct access to the biggest sporting events, offering tickets, travel, hospitality, and VIP experiences for corporations, professional sports teams and fans. PrimeSport’s extensive experience in sports travel, hospitality and ticketing has allowed the company to form long term, official partnerships with some of the largest sporting events and organizations in the country. As a result, PrimeSport can provide more exclusive access to more events than any other company in the industry. Official partnerships include select NCAA Championships®, including the NCAA® Men’s Basketball Tournament and Men’s Final Four®, Men’s College World Series®, Division I Wrestling Championships, Women’s College World Series®, Women’s Final Four®, Women’s Volleyball Championship and Men’s Frozen Four®, NHL, 20 NFL teams, 2015 College Football Playoff National Championship, Rose Bowl, Sugar Bowl, Alamo Bowl, Orange Bowl, Holiday Bowl, Poinsettia Bowl, Chick-fil-A Bowl, Chick-fil-A Kickoff Game, AdvoCare Texas Kickoff, State Farm Champions Classic, Jimmy V Classic, 2K Classic, Gotham Classic, Legends Classic, Wrangler National Finals Rodeo, Feld Motor Sports, more than 40 major NCAA Division I universities, nineteen NASCAR speedways and more. PrimeSport is a privately-held company, headquartered in Atlanta, GA. For more information, please visit www.primesport.com.

About Clearlake Capital Group

Clearlake Capital Group, L.P. is a private investment firm focused on special situations and private equity investments such as corporate divestitures, recapitalizations, buyouts, reorganizations, and other equity investments. Clearlake seeks to partner with world-class management teams by providing patient, long-term capital and operational expertise to invest in dynamic businesses. Clearlake currently manages approximately $1.4 billion of assets under management, and Clearlake’s founding principals have led over 70 investments totaling more than $3 billion of capital in a range of sectors, including business services, communication, consumer products/retail, defense/public safety, energy/power, healthcare, industrials, media, and technology. For more information, please visit www.clearlakecapital.com.

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